Tuesday 10 February 2015

The Lo-Fi Movement

I want to try and research this area of illustration as much as possible as I feel as though I will gain a better knowledge of the market I am targeting by doing so, which is an important factor of this module as these products will be eventually sold. 
To do this I will create a survey asking what people think of this style and if they have seen it appear more in a retail environment. I will also conduct some market research in shops and online to see where it appears. This will be the primary research part of this module, as it is getting more and more important to start personally analysing the current market trends if I want these final products to sell well.





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